Julianna Newland

Done For You PR Program

How Business Author, Julianna Newland Turned Decades Of Business Expertise Into National Media Visibility

Meet Julianna

Julianna M. Newland is a multi-award-winning author and communication expert with over 30 years of experience in public affairs, government relations, and nonprofit leadership. 

Julianna’s professional path took her through various influential roles, including a substantial tenure with a Fortune 500 company, service within state government, contributions to two non-profit organizations, and active involvement in a prominent trade association.

Known for her pioneering leadership as the first female public affairs manager in her department, Julianna blends strategic insight with a passion for storytelling. Her debut book, All Up in Your Bizness: Managing Your Business Crap tackles the unwritten rules of corporate culture and was named a Book Excellence Award Finalist.

A compelling new voice in nonfiction, Newland offers a candid, informed perspective on communication, leadership, and navigating today’s workplace challenges.

Challenges as an Author

When it came to promoting her debut book, she found it difficult to get noticed in today’s crowded media landscape.

“It’s very difficult to get coverage when you try to reach out to the media on your own…it’s frustrating to know you have something valuable to share and no way to cut through the noise.”

Julianna’s not alone.

One of the biggest challenges authors face when trying to secure PR on their own is getting responses.

Journalists and producers receive hundreds of pitches a day and often ignore unfamiliar names or non-targeted outreach.

Working with a PR professional gives authors instant access to proven strategies that get noticed, which dramatically increases the chances of being featured.

That’s exactly why Julianna joined the Book Excellence Done For You PR Program: to take her message further and faster, with the support of an experienced team behind her.

Taking Julianna’s Expertise to a National Audience

Through the Done For You PR Program, Julianna was featured in hundreds of media outlets including affiliates of CBS, NBC, ABC with a combined audience reach of 1M+ people.

“I have been helped by receiving media coverage around the country in dozens of markets that increased the awareness of the book and raised my visibility as a business author.”

For Julianna, that distinction is important.

The publicity didn’t simply promote All Up in Your Bizness. It helped position the accomplished professional behind the book as an author with decades of experience and a valuable perspective on leadership, communication and workplace culture.

Book Excellence provided the professional support needed to turn that expertise into a wider publicity opportunity, helping Julianna reach audiences that can be difficult for an author to access independently.

The experience of working with the team also lived up to her expectations.

“The PR Program is professionally done, timely, and impactful. It’s a wonderful, value-added program that is well worth the investment.”

Julianna’s Success

Julianna has successfully transformed more than three decades of professional experience into a growing platform as a business author and communication expert.

Her debut book received multiple international honors while earning positive reviews for its distinctive combination of humor and practical workplace wisdom.

The Done For You PR Program helped amplify that expertise, increasing awareness of Julianna’s book while raising her visibility as a business author so she had a larger platform from which to reach new audiences.

To get in touch with Julianna, you can connect with her through her website.

To purchase her book, click here to visit Amazon.

Julianna’s Advice

Having experienced firsthand how difficult it can be to attract media attention independently, Julianna’s recommendation for authors considering the Done For You PR Program is:

“The PR Program is professionally done, timely, and impactful. The Book Excellence team is courteous, responsive, and gets the job done.”

Ultimately, the professional execution, national exposure and the support of the Book Excellence Team made the program a valuable addition to her author marketing.

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